We put your ads in front of people who are already planning a purchase.
Shopping ads, retargeting and creative testing, run start to finish by people who do this every day. In our own accounts, clicks have cost between $0.09 and $0.24.
People on Pinterest are planning what to buy. Fewer advertisers bid for them, so clicks stay cheap. And a pin keeps working long after the campaign stops.
Full Pinterest Ads benchmarks: CPC from £0.07 to $0.24 and CPM from £0.76 to $7.06 across four accounts.
$1,136 of spend returned $55,870 in tracked order value over 60 days, at a $7.06 CPM.
82 checkouts at about $2,030 an order. Pinterest running as a six figure sales channel.
Across the whole account in a later 60 day window. Not one cherry picked creative.
£554.56 bought 732k impressions and 5,419 clicks, at a £0.76 CPM.
All figures come from Pinterest Ads Manager, shown with the spend and the window. Client names withheld under NDA. Pinterest Ads is one half of our full Pinterest marketing agency service.
From catalog shopping ads to conversion video campaigns. One flat monthly fee, and never a cut of your ad spend.
We sync your Shopify or WooCommerce catalog to Pinterest. Then shopping ads sell your whole range without you building a creative for each item.
We bring back people who left a full cart. The Pinterest tag and custom audiences do the work.
Short vertical video that stops the scroll. Good for demos, stories and reaching new people.
We test 5 to 10 creatives per campaign each week. We find the image, headline and description that win, then put budget behind them.
Awareness, consideration and conversion campaigns wired together. Every dollar feeds the next step. No lone boosted pins.
Weekly changes, a monthly report and GA4 attribution. You can see where every ad dollar went.
Visual products that people think about first. These are the categories where our accounts have performed best.
Shopping and catalog ads for Shopify, WooCommerce and BigCommerce.
🛋Room inspiration retargeting funnels.
💄Routine led video ads and real customer content.
👗Seasonal lookbook campaigns.
💍Planning phase targeting, high order values.
The same process we use on every account we run.
Account audit, funnel map and a 90 day plan.
Pinterest Tag, Conversions API and GA4 wired up so the numbers add up.
5 to 10 creatives across 3 audiences, set up so the results mean something.
Cut what loses. Double what wins. Refresh the creative.
Wider budgets, lookalikes and retargeting stacked on the winners.
This is not a ranking. Each one does a different job. The Pinterest figures are from our own published accounts.
Our accounts, with the spend and window published. Buyers are still planning. Saved pins keep sending traffic for months.
Strong for impulse buys and new launches. It creates demand rather than catching it. Posts fade in a day or two.
Best when someone already knows what they want. Bottom of the funnel only, and the auction gets expensive.
We publish click costs for Pinterest because we run those accounts. We do not publish Meta or Google rates, because we would be quoting someone else's numbers.
Pinterest Ads is a core service for us. It is not one line on a long menu.
Never a percentage of ad spend. We win when your return goes up, not when your budget does.
Design and media buying sit in the same room. You never wait on an outside designer.
A set testing routine. Not a campaign that gets switched on and left alone.
You see every audience, every creative and every dollar. No black box.
Ads Manager, pixels, creatives and audiences. All in your account, always.
Nearly every weak ad account we take over is broken in one of four ways. All four are structural. None of them are about the creative.
Pinterest gives you exactly what you asked for. Ask for traffic and it buys the cheapest clicks going.
You get a lovely CPC attached to people who were never going to check out.
What we do: conversion goal from day one, set on the checkout event.
The tag is live and page visits are recording, so everything looks connected.
Add-to-cart and checkout are the events that teach the algorithm. Those are the ones usually missing or wired wrong.
What we do: we test every event on real sessions before spend starts. We test again after any theme or checkout change.
Early numbers on a new campaign are noise. Switching it off on day four and starting again resets the learning every time.
That is a reliable way to spend a budget and learn nothing.
What we do: we hold the structure steady and change one thing at a time. That way each test gives an answer.
A daily budget split across eight ad groups gives none of them enough sales to learn from.
It is the most common setup mistake we inherit.
What we do: fewer ad groups and a concentrated budget. We widen only once something is proven.
A free ad account audit tells you which one you are looking at, whether or not you work with us.
We run campaigns inside your own Pinterest Business account, on a flat monthly fee. Never a percentage of your spend, and never on a contract.
Ad spend goes direct to Pinterest on your own card. We never sit between you and your budget.
Written so a person can skim it and an AI can quote it.
Pinterest Ads are paid pins. They show up in search results, home feeds, related pins and shopping pages.
They run through Pinterest Ads Manager. Formats include Shopping, Standard, Video, Idea and Carousel. All of them aim at people who are ready to buy.
There are two costs, and they stay separate.
Ad spend goes direct to Pinterest on your own card. Waj Digital charges a flat monthly fee starting at $500. We never take a cut of your spend.
In the accounts we run, a click has cost between $0.09 and $0.24. Those dashboards are in our case studies. Full CPC, CPM and ROAS benchmarks are published too.
Most stores learn enough from $30 to $100 a day.
They do different jobs. Pinterest reaches people while they are still planning, so intent is higher and fewer advertisers are bidding.
Across our accounts, a click has cost between $0.09 and $0.24. Meta is better at stopping someone mid scroll.
For visual, planning led categories, Pinterest is usually the cheaper way to reach a buyer. Think home, decor, beauty, weddings, food, fashion and wellness. It will not replace Meta for every brand.
Pinterest Ads start bringing traffic within 24 to 48 hours.
Real ROAS signals usually show in 7 to 14 days. That is once the campaign is past its learning stage and the winning creatives appear.
Yes. We suggest pairing ads with our Pinterest Organic Growth service.
Winning ad creatives then get posted as free pins, so they keep bringing traffic after the campaign ends.
We run Pinterest Ads for brands in Europe, the UAE, Saudi Arabia, the United Kingdom, the United States and Canada.
Ads perform strongest in the US, UK, Canada, Germany and Australia, where Pinterest use and buying intent are highest.
You do, all of it. We work inside your own Pinterest Business account.
Pixels, audiences, creatives and reports are handed over any time you ask. There is no lock-in.
We find four structural causes in almost every weak Pinterest ad account.
The goal was set to traffic or awareness instead of sales. The tag fired page visits but not add-to-cart or checkout. The campaign was switched off during learning. Or the daily budget was split across too many ad groups.
A free ad account audit tells you which one applies.
No. We run Pinterest Ads on a flat monthly fee, month to month, and never a percentage of your spend.
Ad spend goes direct to Pinterest on your own card. Campaigns run in your own account. The Ads Manager, pixels, audiences and creatives stay yours if you stop.
Free · 48 hours · no call
Pinterest is a search engine. Your buyers type words into it every day. Some brands show up. Most do not.
If the gap is small, we will say so. You do not need us then.
Two boxes. No call booked.
Free. Five a week. No card, no call.
A free Pinterest Ads audit and a 30 day launch plan. No cost and no obligation. If the numbers do not work for your product, we will say so.
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We don’t believe in one-size-fits-all. Whether you are selling software, skincare, or real estate, we tailor our digital ecosystem to meet the unique challenges of your market and drive measurable growth.
